A good website helps guests decide quickly whether your holiday apartment suits their trip. For that, they need to find the key information easily and know how to ask about availability and price.
Describe the stay clearly
Start with what sets the apartment apart: a balcony with evening sun, a short walk to the beach or a quiet place to work. Then add the facts guests compare: floor area, number of rooms, beds and position in the building.
Describe special features honestly and in a friendly tone. If the flat is on the third floor without a lift or the kitchen is compact, that is exactly the kind of information guests need to plan. Clear expectations lead to better-fitting enquiries.
Order amenities by relevance
A complete amenity list is useful when it can be scanned quickly. Group the items by area and lead with what matters most to your guests.
- Sleeping: beds, bedrooms, linen and blackout blinds
- Cooking and dining: kitchen equipment, seating and special appliances
- Working and connecting: Wi-Fi and a proper desk, if available
- Family and everyday: cot, washing machine or high chair, if available
- Arrival: parking, bike storage and access to the building
Use photos to support the description. Each photo should show one room or one important detail and have a fitting description.
Explain prices transparently
If you state fixed prices, explain the period they cover and what is included. If prices vary by season or length of stay, describe the logic and ask guests to enquire for their specific dates.
List possible extra costs and conditions clearly instead of mentioning them after several messages – for example a cleaning fee or a minimum stay, where they apply. Keep prices up to date and avoid wording that suggests a misleading final price.
Make enquiring simple and specific
Place the enquiry button where guests check availability and prices. The form can ask for dates, number of guests, name and email; a message field leaves room for special requests. Briefly explain what happens after sending and roughly when guests can expect a reply.
Test the confirmation after sending and make sure enquiries reach the right address. A clear contact option should also be available outside the form.
Check the mobile view
Many people compare places to stay on their phone. Open the page on a real device and check whether the key questions are answered without detours: what does the apartment look like, roughly what does it cost, and how do I enquire?
- Is the enquiry button easy to see and tap?
- Are headings, lists and prices readable without zooming?
- Do images load quickly and show the right crop?
- Do email and phone links work?